For sponsors

Advertising standards

How sponsorship works

Sponsors are named and labelled every time they appear: “presented by” on air and “Advertisement” on screen. Sponsors never choose, review, shape or delay any story, and no story is written to suit a sponsor.

What we accept

Clear, factual messages from real businesses and organizations: who you are, what you offer, and how to find you.

What we don’t accept

Political, electoral or issue advocacy; claims of cures, guaranteed results or investment returns; adult content, weapons, tobacco, vaping, gambling, or payday lending; anything misleading, made to sound like a news report, or naming another business negatively.

Review and refunds

Every booking is reviewed by a person before it airs. If we don’t approve it, we refund the full payment through Stripe. We may stop a running spot that turns out to break these standards, with a pro-rated refund.

Audience numbers

Play counts we show are estimates from anonymous listener counts. We don’t track individuals or sell personal data. Sponsorships are sold at a flat price for the dates you choose.

These standards may be updated. The version on this page applies to new bookings. Operated by Chimes In LLC.